Good evening, Faisal

Dashboard

Spend
5.6M SAR
-3.8%· vs last month
Reach
65.5M
+18.2%· vs last month
Conversions
248K
+9.4%· vs last month
ROAS
4.6×
+0.4×· vs last month
Weekly reach
Online vs offline
OnlineOffline
W-12W-11W-10W-09W-08W-07W-06W-05W-04W-03W-02W-01
Media mix
TOTAL100%
DOOH
28%
Social
22%
Influencers
14%
Airports
12%
Cinema
8%
TV
10%
Retail Media
6%
AI Insights
  • OPTIMIZE

    Shift 12% of Tier X Launch budget from TV to KAIA airport screens — projected +4.8% reach, -7% CPM.

  • MATCH

    Three matching influencers available for Najd Apparel at 6.4%+ engagement. Outreach ready.

  • RISK

    Olaya 04 traffic down 11% over the holiday week. Pause or renegotiate placement.

Active campaigns
5 campaigns
New campaign
CampaignStatusSpendReachROASChannel
Malqa Branch Opening
Roastery 21 · CMP-1024
Active
184K SAR
3.8M4.2×
DOOHSocialInfluencers
Tier X Launch
Tier Mobile · CMP-1025
Active
1.2M SAR
18M3.7×
TVSocialDOOHAirports+1
Riyadh Season 26
GEA · CMP-1026
Active
4.1M SAR
43M5.1×
DOOHTVSocialAirports+3
Weekend Drop
Najd Apparel · CMP-1027
Draft
0 SAR
0—
SocialInfluencers
Hiring Push
Halal Logistics · CMP-1023
Paused
43K SAR
980K1.9×
SearchSocial